Everything in life is marketing. From the shoes we wear to the films we watch. Most of the time we’re not purchasing a product or service, but a feeling. What are the external factors that influence our decisions and why is marketing one of the fastest-growing industries. 

Part of the Marketing and Graduate Sales Incubator series. The session focuses on the basics of marketing, what it takes to get good and how important marketing truly is. Whether you come from a marketing background or not, this session is a great opportunity to develop the skills required in a marketing or elsewhere.

The speaker of this session is Lewis Kemp, CEO of Lightbulb Media. Lightbulb Media are a marketing agency specialising in Social Media, PPC and Content Marketing for ambitious businesses who want to do things differently.

This series is hosted by We Have a Meeting (WHAM). WHAM are sales specialists and work with organisations to tailor their sales strategies enabling them to grow and improve their sales. They’ve worked with many organisations including household names such as Panasonic.