Week 3: Watch This Greenspace
Week 3.1 – Pitch your idea!
Now is your chance to show off your great ideas! Present your short pitch presentation here.
While listening to the other team’s presentations make note of any questions or constructive feedback you have.

Space to present idea. – Format for this? Externals or mentors?
Present to peers if possible in groups of 3-4.
May be project dependent.
Cut also cut off project here for shorter term work.
After each team has presented their idea you have the chance to ask questions and give feedback! Make sure your questions are friendly and any feedback you give is constructive! Feel free to share any research you have discovered that you think might help the other teams.
REVIST ABOVE
3.2 Desirable Feasible Viable Sustainable
When working through ideas designers often apply three criteria to their idea to make sure that it achievable and have the desired impact. More recently a fourth consideration has been added to ensure projects and products are sustainable and ethical. These criteria our outlined below:
Desirable: Is your idea something that people want? Will it provide a real benefit to the person using it?
Viable: Will your idea work in the way you intend when it hits the real world? Will the user of your idea be able to interact with it as you plan? If you are creating a business plan, will your idea generate profit?
Feasible: Is your idea something that you can deliver in the real world? Remember, having a smaller impact is better than failing due to overreach!
Sustainable: Does your idea have a positive impact on the world? Is it ethical and inclusive? Remember sustainability has many considerations and you should try and think about them all when scoping out your idea. For guidance take a look at the United Nation’s Sustainable Development Goals.


Read: IDEO’s Desirability, Viability, Feasibility Framework: A Practical Guide
Jack O’Donoghue
Find out more about the framework outlines above with IDEO’s guide to implementing these concepts. Note that this frame doesn’t consider ideas from a sustainability point of view!
OPTIONAL3.3 – SMART action plan resources
Now that you’ve had a chance to work on your idea as a team and received some feedback its time to put a concrete plan together.
A good way to approach this is by setting yourself some goals. This is easier said than done! You want your goals to generate a real impact but you also want them to be achievable within your time and resources. A handy guide to approach this is the SMART framework.
SMART Stands for
- Specific
- Measurable
- Achievable
- Relevant
- Time bound


Read: Smart Action Plan: How To Set SMART Goals
UDEMY
Discover how to apply the concept of SMART action planning to a project.

Read: 5 Steps to Set Smart Objectives
Georgia Hispanic Chamber of Commerce
Explore the definition of Smart Objectives, how to set those objectives and some examples to have a clearer vision of the operation of the Smart methodology.

Apply Your Thinking:
Create a SMART action plan for your idea
Using the resources above create a SMART action plan for your project. This should help you create a realistic and achievable vision for your project. You can start working on this during this session but don’t worry if you don’t finish it. You can continue this in the following sessions.
Week 3 – What’s Next?
After this session you should…
Develop your plan: Complete your SMART action plan. You might want to discuss as a team as your ideas and plans might change as you work through your plan! Make sure you keep desirable, feasible, viable, and sustainable in mind too!
Continue your research: Now you have more of a specific idea you might be able to target your research better. If you can find a similar initiative or project that already exists this might help in shaping your help.
Be flexible: Remember your idea isn’t fixed yet. If you feel your first idea isn’t going to work for whatever reason you can return to your “idea park” and choose a different one
Arrange a meeting: Plan to meet at least one before the next session to work on your idea, you should aim to finalise your action plan in this meeting.
Before the next session you should…
Complete your plan: By the start of the next session you should have a complete SMART action plan. You can adapt this plan as you progress but you should have solid plan to move forward.