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Incubator Week SIX

Elle Simms

Its the final week! Its so sad and also so exciting. We have found it wonderful to watch you grow and develop, to learn about you, and your ideas. The sessions have been a joy to run and participate in every week, so thank you!

So, on to the pitch:

We have looked at ways to communicate, identified our Why, thought about visual and word based storytelling, and it is time for you to create your pitch. Remember, this can be in any format that you wish, powerpoint or no powerpoint, it has to work for you and feel right for your project!

What could your pitch include to tell a great story, capture your audience, and get the funders to see the potential in your ideas (that are awesome, so you should share how awesome they are!)

  • Exactly what your project is about – concisely telling the audience what it is
  • Your WHY – why are you here, who are you/what are you about?
  • Your story – setting the scene and introducing your project
  • Who is it for
  • What you need and why (what money and resources etc)
  • How you want to use the SEED Funding
  • How you will measure impact, gather any evaluative content or celebrate your project outcomes
  • Your hopes, big term goals and aims for the future, the legacy
  • Remind everyone of your why, and end with a call to action (what you need again)

Book a 1:1 or small group chat with a Mentor and/or your peers to go over your ideas, develop a plan for your storytelling pitch, and chat through whats going on for you, basically we want you to feel supported:

My offering as a mentor are in the following areas (although I am away between 8th April – 20th April, you will need to book before or after this)

  • Media and creativity (Video production, podcasting and Creative design)
  • Marketing (Digital Marketing)
  • Youth Engagement 
  • Leadership and building a team
  • Collaborations with local councils
  • Just general motivation as self-starter

Email: Mr Babz babz@freshrb.com

  • Finding your value: Crafting your unique value and how to communicate this.
  • Pitching: Lot of experience pitching to different types of clients and how to understand their needs.   
  • Project management: I have managed campaigns, projects, events and workshops. 
  • Marketing & branding: manage successful social media platforms with a loyal base
  • Creating a business plan: I have been through a grassroots business journey myself and set up a social impact organisation. I have done lots of personal learning around starting and scaling a business.

Email: Mimi Dearing info@getitdoneart.com

I can help with guidance on supporting mental health and wellbeing, working with volunteers and partner settings, fostering a collaborative approach to planning and delivery models, facilitating creative projects and workshops and finding ways to help participants or audiences feel engaged and part of the process. 

Email: laura negus lauranegus@live.com

I can offer insight about working in collaborative and inclusive ways. I have got insight about making anti-racist trauma-informed work and projects. I have experience with community outreach, creative community projects, visual arts and visual storytelling, the creative industry (how to make your creative community project your work/part of your work). I also have previous experience as creative project coordinator (social media marketing, creative briefs and campaigns) and producer for creative community projects!

Email: Audrey Albert athaena@live.com

Please note I am on Annual Leave until 10th April

I can help with project overviews, planning and mapping, getting excited about the “boring bits” and finding ways to ask for support when you need it. I can help you if you think your project could be supported by Rise – maybe your idea is for students at Man Met, then why not add it to the Rise site? We can do that.

I am good at designing games and workshops that support people to feel safe and comfortable, and am happy to help you design an overarching scaffold that will help your project develop.

Email: Elle Simms E.Simms@mmu.ac.uk

The format of your pitching session

24th April

  • A small group of peers from the Incubator (4-5 per session)
  • At least 1 mentor
  • A representative from the University funding group
  • Potentially rep from Rise

So get in touch with us and we can chat, and plan, and support your pitch development.

Useful content from session 5 (Mimi)

Unique Value Proposition:

What is it? A statement that clearly tells your potential customers / stakeholders how they will benefit from what you’re doing, and what makes you different from the competition.

The formula: We help (customer segment) achieve (benefit) by providing (unique offering).

You can have many different UVPs depending on your customer. Use this formula to speak about your project generally, but try some targeted statements for people or organisations that may be able to fund your project.

Troika Consulting

Troika consulting is a great way to get practical and imaginative peer support. 

You will be set up in groups of three, or troikas, to swap projects and allow others to present out-of-the-box solutions to your problems. One person will be the ‘client’ and the other two will be the ‘consultants’, then we switch.

Being a social entrepreneur can often be a lonely venture, so this is a great way to receive advice, share challenges and build networks.

Try this for yourself, grab two friends and ask for their advice.

1. The ‘client’ presents their project and a challenge they are facing (3 mins)

2. The two ‘consultants’ now can ask any clarifying questions, to help solve the challenge (1 min)

3. The client now turns their chair so they are facing away from the consultants.

4. The consultants discuss the client’s challenge and present actionable and imaginative steps to solve the problem (5 mins)

5. The client turns around and reflects on the advice (1 min)

Listening to Myself

22 min audio work, Voice by Gaylene Gould, Soundscape by ANNN

Listening to Myself  is Gaylene’s unedited stream of consciousness set to ANNN’s  soundscape. This is an example of the paths our minds take if we let it roam. It’s also an example of  how we each inhabit multiple internal and external voices  and the desire we might have to connect meaningfully with ourselves and others.  

Let this inspire you to let your own internal voice go on a  walkabout.

LITTLE BOOK OF EVALUATION TOOLS:

This guide highlights a series of easy-to-use methods to evaluate the impact of
Public Engagement with Research activities, including performances, table-top
activities, workshops and talks, using case studies from the University of Oxford’s
European Researchers’ Night Curiosity Carnival.

Storytelling:

Motivation!